Posts by Third Angle

How to Ensure Your Website is Safe from Hackers

How to Ensure Your Website is Safe from Intruders

The term hacker brings images of someone sitting in a dimly lit room with a dark hoodie and a computer that resembles something from the Matrix movies. Ironically, most hackers are not even human at all, but the Matrix itself. These byte-sized intruders are commonly simple AI bots created by some hipster kid in a Starbucks to wreak…

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Branding Tips for the Holiday Season

3 Branding Strategies for the 2017 Holiday Season

With school starting, it’s time to start thinking about the upcoming Holiday season and how you are going to prepare your marketing efforts to help your business. Halloween and Thanksgiving might be between most winter holidays and now, but if your business relies heavily on them for more sales and revenue, you will want to…

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Audit Social Media Marketing Strategy Third Angle - Smartphone viewing sphere of faces

How to Conduct an Audit of Your Social Media Marketing Strategy

If you have been usingsocial media marketing to promote your business, it is important that you at least semi-regularly run an audit of your strategies. Audits help you identify what works and what doesn’t, so that you brainstorm ideas to make sure that your future campaigns perform as well as they possibly can. If you’ve…

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What type of paper should I use for my print campaign?

What Type of Paper Should I Use for My Print Campaign?

If you are creating a print marketing campaign to mail out to your locally or nationally targeted customers, one thing you should consider is the type of paper you use. Depending on things like the type of marketing campaign you are planning and what your budget is, some varieties of paper will make more sense…

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Learn how to Design for EDDM Mailings

Guide to Designing Your EDDM Mail Flyer

If you want to design a flyer for an Every Door Direct Mail (EDDM) marketing campaign, there are some basic principles that you or the creative agency you want to hire should follow. Too often we see mail flyers break all the fundamental rules of design, which can prevent your marketing efforts from reaching its…

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Use our easy-to-follow tips for Website Maintenance

3 Routine Website Maintenance Tips To Keep It Running Smoothly

When it comes to designing a website, the work is never done. Even once your brand new website has launched there will always be elements that need to be updated, upgraded, and fixed over time to keep the design in optimal condition. Whether it is something small like the graphics and buttons used on your…

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Mail Campaign Message

Creating The Right Message For Your Mail Campaign

When you are coming up with a new mail marketing campaign for your business, the message you convey in your mailer is just as important as the creative design and what addresses you send them to. Think about it — how many times have you received a flyer, brochure, or coupons in the mail that you…

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How to Build Your Website Around Key Business Goals

How to Build Your Website Around Key Business Goals

When you are designing a website for your business, it’s important to remember the main purpose. The point of a website should be to ultimately drive sales. Many people often lose sight of this when building a website only to scratch their heads after its launch when it doesn’t help them further their goals. If…

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How To Create Strong Calls To Action Using Loss Aversion Psychology

How To Create Strong Calls To Action Using Loss Aversion Psychology

When you’re in the process of putting together a new marketing campaign, one of the most important parts that can make or break your conversion rate is your call to action. You might think you’re doing everything right: using bold verbs that urge and tantalize consumers to contact you or buy your product. However, those…

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Grow Your Brand Awareness with Live Video Streams

Grow Your Brand Awareness With Live Video Streams

One of the latest trends on social media is videos, specifically live video streaming. Platforms like Twitch and YouTube have shown how successful a person or business can be with good content and businesses are learning how they can better engage with their customers. Live video streaming on social media platforms such as Facebook Live…

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Top Digital Marketing Trends for 2017 by Third Angle

Top Digital Marketing Trends in 2017

The landscape of digital marketing is always evolving to keep up with the constantly shifting trends and fashions of the online world. As a business, or a digital marketing agency, it can pay to stay on top of the newest trends in order to maintain an edge in an increasingly competitive online market. Here’s a…

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