Local SEO has evolved and is now a game of many parts and ranking factors. 

I’m going to quickly give 6 tips to help you dial in your Local SEO and get your local business ranking.

#1 Have An Address In The Target Location

It might sound silly, but make sure you have a physical address in the location you want to target.  

#2 Get Listed On Google My Business

This is where you can tell Google about your business. 

Get your page created (if one does not already exist) and get it verified. 

Once verified, fill the page out with as much information as possible. 

Don’t forget to keep this info up-to-date – if your business hours change then update them so your customers know!

#3 Create, Clean Up & Optimise Citations

Get all your existing listings accurate. Make sure your NAP (Name, Address & Phone Number) is correct and consistent. 

Then, create listings in any relevant business or location directories. 

#4 Improve Your On-Page Optimisation

Take a look at your page titles, meta descriptions, and body copy – these are the basics but this is what gets results in Local SEO.

#5 Get More Positive Reviews

Getting reviews won’t help you rank higher but they do play a role when people are comparing your business to competitors. A recent study showed 40% of consumers only take into account reviews written within the past 2 weeks.  

#6 Review Your Pagespeed & Mobile Friendliness

Because people like fast sites Google likes fast sites. Your site should load quickly and be easy to use and understand on a mobile device. 

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There you go….

#1 Have An Address In The Target Location

#2 Get Listed On Google My Business

#3 Create, Clean Up & Optimise Your Citations

#4 Improve Your On-Page Optimisation

#5 Get More Positive Reviews

#6 Review Your Pagespeed & Mobile Friendliness 

Don’t stop here… take some time to review and do!

Do something this year that your future self, your team, and your business clients will thank you for!

To learn even more about Local SEO, check out the links in the description below. 

I’m Randy from Third Angle with your Marketing Minute.