Project Summary Frustrated with a quickly growing website that was beginning to burst at the seams, Global Gates approached us to rebuild their nearly 6-year-old website. Within just 6 months after launch, they saw over 105% increase in new user traffic! Background Global Gates is a non-profit organization focused on starting churches among, and through,…
A successful inbound marketing process is critical to attracting and converting potential customers for your landscaping business, and it begins with generating valuable content that is tailored to their experiences and needs. Content plays an integral part of inbound marketing in numerous ways. It improves the search engine optimization (SEO) of your website. It gives…
There’s no doubt that a quality website is a critical tool for businesses within any industry. However, the type of company you own and the audience you’re trying to attract can influence what features you should prioritize when developing your website. As a landscaping business, you should tailor your professional website toward specific users, based…
When you are trying to get the word out about your landscaping company, there are several tools at your disposal: social media, your company website, email blasts, and print publications. For many years, businesses in the home improvement arena have also relied on reaching out to residential and commercial property owners via direct mail. The…
As small businesses, it’s common to want to attempt things on your own but when does crafty turn into just a waste of time? And more importantly, when does that lost time equal lost opportunity? Because at the end of the day a dollar saved isn’t always a dollar earned.
Business cards have been around for several centuries in some form or another. With all the newfangled ways of making professional connections and sharing personal information that have cropped up in the digital age, the question is, where do business cards fit in? While networking online, connecting via LinkedIn, sending emails and other virtual activities…
As a small business owner in Colorado, social media may seem like a task that you should hold off on until later—especially if you are just starting out and you have a dozen (or two dozen) other things on your mind. However, even if you are not quite ready to use social media to market…
When your small business’s visibility on search engines is critical to your revenues, proper website maintenance and an easy to adhere to upkeep process is essential to avoid dropping the ball. Before we dive into the nitty-gritty of a proper website maintenance routine, let’s clarify what we mean when we refer to “Website Hosting” versus…
Having a company website has become the status quo for doing business in the 21st century. However, it’s not enough to just register a domain name, set up your site, and call it good. Websites require ongoing maintenance and hosting services to ensure they operate smoothly and can be accessed securely on the Internet. As…
Color has affected the human psyche since the dawn of time.